999 Legendary Selling in the 21st Century

What Terrie Really Meant by Selling

When Terrie wrote 999 Legendary Selling in the 21st Century, she wasn’t trying to reinvent sales.

She was trying to rescue it.

After decades in IT and cybersecurity, she had seen what selling had become for many people: pressure, scripts, manipulation, chasing numbers at the expense of relationships. And she knew, from experience, that this approach might deliver short-term wins but almost always destroyed trust in the long run.

Terrie believed selling was never about pushing. It was about understanding.

She taught that the strongest sales professionals are not the loudest in the room, but the most curious. The ones who listen properly. The ones who respect the person on the other side of the table. The ones who understand that every “no” deserves the same respect as a “yes”.

This book isn’t about tricks or tactics. It’s about mindset, integrity, and consistency. About earning the right to do business together rather than forcing it.

Terrie used to say that if you need pressure to close a deal, you’re already building a future problem. This book explains why, and more importantly, how to do it differently.